Jurnal AKSES https://ojs.unr.ac.id/index.php/akses <p>Jurnal yang diterbitkan oleh Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Ngurah Rai, Denpasar</p> en-US <p dir="ltr">Authors whose manuscript is published will approve the following provisions:</p> <ol> <li class="show" dir="ltr"> <p dir="ltr">The right to publication of all journal material published on the AKSES <a href="http://ojs.unr.ac.id/index.php/akses/index">journal&nbsp;</a>website is held by the editorial board with the author's knowledge (moral rights remain the property of the author).</p> </li> <li class="show" dir="ltr"> <p dir="ltr">The formal legal provisions for access to digital articles of this electronic journal are subject to the terms of the Creative Commons Attribution-ShareAlike (<a href="https://creativecommons.org/licenses/by-sa/3.0/">CC BY-SA</a>) license, which means Jurnal of AKSES reserves the right to store, modify the format, administer in the database, maintain and publish articles without requesting permission from the Author as long as it keeps the Author's name as the owner of Copyright.</p> </li> <li class="show" dir="ltr"> <p dir="ltr">Printed and electronically published manuscripts are open access for educational, research, and library purposes. In addition to these objectives, the editorial board shall not be liable for violations of copyright law.</p> </li> </ol> ojs@unr.ac.id (Yudistira Adnyana, SE, M.Si) ketut.sukanti@unr.ac.id (Ni Ketut Sukanti SE., MM) Tue, 16 Jan 2024 00:00:00 +0000 OJS 3.1.1.4 http://blogs.law.harvard.edu/tech/rss 60 Dampak Kualitas Produk dan Pelayanan Terhadap Loyalitas: Studi pada Pelanggan Sami Petshop Abiansemal https://ojs.unr.ac.id/index.php/akses/article/view/1137 <p><em>Customer loyalty is characterized by repetitive purchasing actions towards the same product and location to fulfill specific needs or desires. The success in achieving this goal is influenced by various factors, including product quality and service quality. In the effort to enhance customer loyalty, attention to issues related to product and service quality becomes essential. Therefore, this research focuses on examining the impact of product quality and service quality on customer loyalty at Sami Petshop in Abiansemal. The objectives of this study encompass two aspects: to determine the partial influence of product quality and service quality on customer loyalty at Sami Petshop, Kecamatan Abiansemal, Kabupaten Badung, and to assess the simultaneous impact of product quality and service quality on customer loyalty at Sami Petshop, Kecamatan Abiansemal, Kabupaten Badung. The sample size of 57 respondents was determined using purposive sampling technique. Data analysis involved classic assumption tests, multiple linear regression analysis, determination analysis, partial significance tests (t-test), and simultaneous significance tests (F-test). The research results indicate a positive and significant influence, both partially and simultaneously, of product quality and service quality on customer loyalty at Sami Petshop, Kecamatan Abiansemal, Kabupaten Badung. The implications of this research extend to the field of marketing management, providing a deeper understanding of the key factors influencing customer loyalty. The insights gained can assist marketing practitioners in developing more effective strategies, optimizing customer experiences, and enhancing customer retention, ultimately contributing to the growth and sustainability of the business.</em></p> Tjokorda Gde Agung Wijaya Kesuma Suryawan, I Wayan Meryawan, Gede Wira Budi Utama ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc/4.0 https://ojs.unr.ac.id/index.php/akses/article/view/1137 Tue, 16 Jan 2024 02:52:11 +0000 PENGELOLAAN SAMPAH PLASTIK DAN RT DI KELURAHAN PENATIH KECAMATAN DENPASAR TIMUR MENUJU BIOENTREPRENEUSHIP https://ojs.unr.ac.id/index.php/akses/article/view/1138 <p>Plastic waste and household waste generated by the community have not been able to be handled properly. The existence of waste cannot be separated from the impact of community activities and economic growth. Suboptimal waste handling can cause a less clean view, a nesting place for mosquitoes and germs that cause diseases, disrupt health, damage the environment, block the water flow and other negative impacts. The results of the observations from the devotion Lecturer Team have found the existence of plastic waste and household waste have not been handled optimally and have a negative impact on health and the environment. Although there is a waste bank, it has not been able to handle it optimally, so another solution that is more economically beneficial is needed. Therefore, we from the team of lecturers and students of PGRI Mahadewa University Indonesia and Ngurah Rai University Denpasar contributed through community service activities in the form of Socialization and Assistance for Plastic and Household Waste Management to the Community in Penatih Village, East Denpasar District, Denpasar City. The purpose of this community service is waste management from the source, namely community-based households as self-management to be used as an activity and has a useful value.</p> I Wayan Suanda, I Gusti Ayu Rai, Ni Putu Laras Purnamasari, Dewa Made Alit, Kadek Intan Rusmayanthi ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc/4.0 https://ojs.unr.ac.id/index.php/akses/article/view/1138 Tue, 16 Jan 2024 03:06:25 +0000 Mengukur Tingkat Kepuasan Nasabah Dampak Dari Kualitas Pelayanan dan Citra Perusahaan https://ojs.unr.ac.id/index.php/akses/article/view/1140 <p><em>Placing customer satisfaction as the primary objective or central aim of the company both in the present and for the future holds immense importance due to its pivotal role in upholding the longevity of the offered products or services. Employing strategies that focus on the quality of service and bolstering the company's reputation are recognized as effective means to amplify customer contentment with the products or services they avail. The present study endeavors to assess the interplay and individual impacts of service quality and company image on customer satisfaction within KSP Sri Baruna Lestari located in Bangli Regency. The study population encompasses all active customers who utilized savings, deposits, and credit services at KSP Sri Baruna Lestari during the year 2021, amounting to a total of 2,385 individuals. The sample size was determined utilizing the Slovin Formula, resulting in a sample comprising 96 individuals selected through purposive random sampling. The analytical techniques employed in this research encompass classical assumption tests, multiple linear regression analysis, determination analysis, F-test, and t-test. The research outcomes divulge that both service quality and company image exert a concurrent and positive significant influence on customer satisfaction. Furthermore, it is found that service quality and company image exert partial yet positive and significant impacts on customer satisfaction at KSP Sri Baruna Lestari.</em></p> I Wayan Meryawan, Mahayanti Fitriandari, Tjokorda Gde Agung Wijaya Kesuma Suryawan, I Dewa Ayu Indah Widiantari ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc/4.0 https://ojs.unr.ac.id/index.php/akses/article/view/1140 Wed, 17 Jan 2024 02:58:56 +0000 STRATEGI PENGEMBANGAN PASAR SENGGOL KLUNGKUNG SEBAGAI DESTINASI WISATA KULINER DI BALI https://ojs.unr.ac.id/index.php/akses/article/view/1141 <p><em>Klungkung is one of the districts in Bali that has various tourism potentials, one of which is culinary potential. One of the culinary destinations for the local community is Pasar Senggol. Pasar Senggol Klungkung is a traditional market that is open from the afternoon until the evening. In Pasar Senggol Klungkung, various types of traditional dishes are sold, such as Serombotan which is a culinary icon of Klungkung district, porridge, traditional snacks and other culinary delights. Pasar Senggol Klungkung has various potentials that can be developed as one of the culinary destinations in Bali. This study aims to find out how the strategy for developing Pasar Senggol Klungkung as a culinary tourism destination in Bali. This study uses a qualitative descriptive analysis technique. Primary data was obtained through direct observation to the research location and interviews with traders at the research location, while secondary data was obtained by conducting a literature study using references to several journals that matched the same topic. The data collected in the form of potential, opportunities, weaknesses and threats were analyzed using the SWOT Matrix method. The results of the study reveal that Pasar Senggol Klungkung has great potential to be developed as a culinary destination. Pasar Senggol is located in the heart of Klungkung city, in the area of the Puputan Klungkung monument and the Kertagosa tourist attraction. This market also offers Klungkung’s traditional food such as Serombotan and other traditional foods that have its own taste</em>.</p> I Ketut Saskara, Ni Ketut Sutrisnawati ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc/4.0 https://ojs.unr.ac.id/index.php/akses/article/view/1141 Sat, 20 Jan 2024 02:07:17 +0000 Pengaruh Pengaruh Motivasi dan Beban Kerja Terhadap Turnover intention pada PT. Industri Jamu Borobudur Cabang Bali. https://ojs.unr.ac.id/index.php/akses/article/view/1142 <p><em>Paying attention to keeping turnover intention low is an important investment for the sustainability and long-term success of the company. For companies capable of providing high job motivation, as well as well-measured workloads and responsibilities, are crucial aspects to be considered. The main issue for the company is the high turnover rate. One of the causes of high turnover intention among employees is motivation and workload at PT. Industri Jamu Borobudur Bali branch. This study aims to analyze the influence of motivation and workload on turnover intention. The sample size used in this research is 53 respondents. Data analysis was conducted using instrument testing, classical assumption testing, multiple linear regression analysis, determination analysis, significance test (t-test), and significance test (F-test). The research results show a positive and significant partial as well as simultaneous influence between motivation and workload on turnover intention at PT. Industri Jamu Borobudur Bali branch</em></p> Ketut Alit Adi Sena Krisna Putra, I Made Kartika ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc/4.0 https://ojs.unr.ac.id/index.php/akses/article/view/1142 Mon, 22 Jan 2024 02:15:36 +0000 Pelatihan Hatha Yoga Bagi Lansia Di Banjar Jurang Asri Desa Peguyangan Kangin Kecamatan Denpasar Utara Kota Denpasar https://ojs.unr.ac.id/index.php/akses/article/view/1143 <p><em>Health problems are one of the problems in society, especially for the elderly. In this case, Hatha Yoga training is seen as very important in efforts to improve physical and spiritual health for the community, especially the elderly in Banjar Jurang Asri, Peguyangan Kangin Village, North Denpasar District, Denpasar City. This research took the form of a qualitative design. Data was collected using observation techniques, interview techniques and library techniques. After the data was collected, the data was analyzed using qualitative descriptive and interpretative descriptive methods. Based on this analysis, conclusions were obtained as a result of the research, as follows: (1) The process of implementing hatha yoga training consists of opening greetings and group prayers, pranayama exercises, warm-up movements, hamsa, surya namaskara exercises, loose asanas, Savasana, meditation, hasya yoga and cover. (2) The function of hatha yoga training consists of functions for physical fitness and functions for spiritual depth. (3) the implications of hatha yoga training consist of implications for life behavior, implications for social behavior and implications for spiritual behavior.</em></p> Wayan Sumarkandia ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc/4.0 https://ojs.unr.ac.id/index.php/akses/article/view/1143 Mon, 22 Jan 2024 04:05:39 +0000